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ICE Totally Gaming 2020

For ICE 2020 it was all about cutting edge new stand designs; as we celebrated Novomatic’s 40th Birthday and welcomed Evolution Gaming and SA Gaming to the world of Evolve!

Fourty years is a serious milestone in the gaming business and we were delighted to recognise Novomatic’s achievements with a full digital update of our amazing 5000m2 booth. Complete with a Novomatic history zone, a live photo studio and a presentation by none other than The Hoff himself…it was drinks all round for Novomatic!

Our Evolution Gaming Booth was closer to an architectural statement, than a traditional exhibition booth and with its stunning white lines, combined with a huge transparent video wall and Vegas style studios, it really was the talk of the show!

For SA Gaming we developed a show stopping magical kingdom specifically designed to bring each game vividly to life. It’s fluid digital canopy really attracted attention and our client just loved the live gaming interaction zones

Watch out for the full case studies and our ICE Videos soon to be posted on our site.