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MWC 2016 – Hello Telenor Group

We’ve been dying to announce it, but we can now reveal that our new client at MWC 2016 is The Telenor Group.

As one of the world’s major mobile operators Telenor takes MWC very seriously and for 2016 they were looking for a radically fresh approach to their Hospitality Booth. With the aim of creating a jewel-like customer focused ‘oasis’ at one of the busiest shows in Europe, we turned to a totally unexpected sheet material - Polycarbonate!

Normally used as a simple roofing material polycarbonate not only looks incredible, but its acoustic properties are second to none. We used it in 6m high panels to enclose the space, creating a very edgy modern feel for the hospitality and bar area, but one that was also beautifully quiet inside.

The design included a 3m high video wall at the entrance to the booth as well as 5 meeting rooms, a VIP business lounge, kitchen and interactive demonstration area. Our concept was completed by a range of specially selected Telenor pendant lights to reflect the company logo and add the final touch of quality to our design.